Why Students Need to Be on LinkedIn

Did you know that you can create a LinkedIn profile as young as 13? The kids have just gone back to school and there has never been a better time to get your child set up and running on LinkedIn. Whether your child goes on to the world of employment, an apprenticeship, university or sets…

Time for Global Connection

There has never been a better time to connect, communicate and network with confidence on LinkedIn.  We are all connected. It doesn’t matter where we are in the world. It’s a very small world really. Recently I had the pleasure of doing my first LinkedIn Live hosted by the wonderful Jane Jackson, based in Australia…

Getting Social on Social Media

I recently had the pleasure of being interviewed on a panel by the Exeter Women in Business network.  It was a Christmas Special which was kindly hosted by Tracks Suzuki Exeter. Award-winning Journalist and Presenter Alexis Bowater facilitated the debate and generously shared her own first hand knowledge and experience.   “It takes years to become…

SSI Score in 2020

2020 is fast approaching. A new year.  A new decade. Will you be improving your LinkedIn game? LinkedIn has been around for many years now however the number of people creating content in comparison to LinkedIn lurkers means the potential to be seen by your target audience and potential clients is HUGE. I meet so…

How to Raise Your Personal Brand on LinkedIn

Do you want to be more visible on LinkedIn? Are you aware of your personal brand? Whether we like it or not we all have a personal brand and need to look after it. If you want to explore your personal brand and polish up your LinkedIn profile, please watch the recent webinar I ran…

Is Your LinkedIn Company Blog working for you?

During a recent client 121 strategy session I was asked whether it was better to have no LinkedIn company page or an inactive one.  I was resolute in my answer that having an inactive one was far better than none at all.   For me there are 2 main reasons to have a company page:…

What do Love Island and LinkedIn have in common?

Ok I admit it.  My current guilty pleasure is watching Love Island 💕 I’ll take it over the ‘B’ word any day. Watching it recently I was struck with how the 3 basic principles of networking apply to life in the villa and gaining traction. Be Social – housemates who have come in and adopted…

How Accomplished do you look on LinkedIn

When it comes to the accomplishment section of your LinkedIn profile, please take maximum advantage of all 9 categories that you can add content to, as this section can really give you the X-Factor and make you stand out from the crowd.  I like to think of it as the ‘toot your horn’ section.  …

How to rock your LinkedIn recommendations

Recommendations are an extremely powerful tool within LinkedIn. They represent independent reviews of your business and can go a long way towards establishing your expertise with potential prospects.  Recommendations can give you a massive advantage over other candidates if you’re looking for a new role and also when your target audience are checking out your…

LinkedIn Featured Skills & Endorsements

Did you know that you’re allowed to display 50 skills on your LinkedIn profile and feature 3 top skills? Those 50 skills should be job related, industry and management skills.     LinkedIn currently breaks down your skills as ‘Industry Knowledge’, ‘Tools & Technologies’, ‘Interpersonal’ and ‘Other’ – it’s really important to note that your…