My Story

You Don’t Have to be the Loudest Person in the Room to make an Impact

You know where you want to be, you might even know who the people are that you want to be working with and being chosen by.

But how do you get yourself seen when the world is so busy?

When you feel like you’re invisible in a sea of faces?  


Time and time again, it’s been the people I’ve met and reached out to that have changed the fortunes of my business and my clients.

And as I’ve grown my network and continually strived to form meaningful connections with people from different industries, I’ve seen first hand how those connections and conversations ripple outwards and help others.

To quote the amazing Brené Brown:

“I define connection as the energy that exists between people when they feel seen, heard, and valued; when they can give and receive without judgment; and when they derive sustenance and strength from the relationship.

Courage starts with showing up and letting ourselves be seen.”

And what’s a meaningful connection?

It’s a human interaction. Whether it’s a friendly message across LinkedIn or a coffee and a chat face-to-face after sending them a quick introduction, people work best with people they know.

I didn’t purposefully set out to become a super connecter, but as I moved through my career and forged connection after connection, referring people and forming collaborative networks, it was perhaps inevitable!

5 Things I Stand For:

  1. Honesty – always open and honest is the only way to be. Lead with vulnerability. Being upfront about the challenges is the catalyst for positive change.
  2. Accessibility – Anyone can be part of this. Whether you’re a LinkedIn newbie, a cynic or life long introvert. I adapt to fit what feels right for you and in a medium which suits your learning style.
  3. Connection – I champion the power of connection and joining dots in our networks to build lasting relationships. I think humans first, technology second. Social interaction and how to be part of the conversation can be learnt.
  4. Kindness – begin with kindness. It enables learning and opens our minds to new ways of doing things. Generosity without expectations then pass it on. Feels good huh?
  5. Synergy – finding common ground and ways to truly work better together to create breakthroughs, fresh thinking and more powerful solutions. You can almost feel those neurons firing.

How did it all start?

At the age of 3, my mother was diagnosed as bipolar and I spent a lot of my early years hiding in the shadows.

I was gifted my first typewriter at the age of 10 and it became one of my most prized possessions. I spent hours typing letters to pen pals dotted around the globe. Yes, I started networking young! An early sign of my penchant for LinkedIn and my instinctive knack for connecting and nurturing contacts.

I went on to study Honours English at university.  On graduating I decided that I didnt want to become a teacher or a journalist (the irony that I now teach and write is not lost on me!). Ive always been a lover of travel and decided to spread my wings, working in Ireland, Belgium, Holland and Australia before heading to London.

I became a high level Executive Assistant and was adept at juggling and throwing to do lists in the air. I enjoyed a background role for 15 years and helped support others to shine in the spotlight.   On the face of it, I was thriving but one thing held me back my fear of social media and how to best use it.  As a shy introvert I felt particularly daunted and intimidated by LinkedIn.

I started studying a social media diploma with Pitman Training and the rest as they say is history.  I raised my profile and became known among my peers and this resulted in me winning regional, national and global awards.

Life often has a way of giving us a gentle, or in my case, a painful nudge toward taking action and realising our true purpose. In 2013, I slipped a disc in my back.  Forced to step away from my successful career in the corporate world, several months of recovery presented me with time to reflect. The defining realisation was that it was time to follow my intuition and true calling.

I had seen so many people give up on their dreams because they couldn’t get a handle on forming connections and networking was too much of a scary word.

And I wanted to help.

LinkedIn is the best platform to initiate connection amongst professionals and yet it’s often under-used by those who need it the most.

Everything starts with a simple connection.

Beyond my network of empowered men and women I count my husband Mike as my greatest champion. True to form, we met online courtesy of Guardian soulmates and are happily married and based in beautiful South Devon.

What lies ahead?  

My vision is to empower millions of people to leverage LinkedIn to drive positive change in their lives and others’.

I’ve stepped out of the shadows and I now help female entrepreneurs toot their horns on LinkedIn and create economic opportunities without having to resort to paid advertising or spammy cold outreach.

If you need help building your presence and strategy on LinkedIn get in touch.