Dionne Smith

Photo of Dionne Smith and logo for DPS Brand Consultancy

As a brand consultant, ironically the one thing you usually neglect is your own brand! Being so client focused, I was totally engrossed in supporting my clients to look and sound their best online and feel confident in themselves and their services, I totally forgot that I need to do the same for myself. I thought my LinkedIn Profile looked ok before I enrolled in Jennifer’s LinkedIn Profile Success online course and then I realised how much I was missing out on!


As a personal brand coach and business brand consultant, Dionne’s experience stems from working with large corporate firms to SMEs and start-ups. In the last few years, she’s honed her business skills to supporting service based entrepreneurs to develop a unique and authentic personal brand that is aligned to how they build their business and support their clients by using their story to pull out all the skills and attributes they have acquired, but didn’t realise they could use in their business.

She predominantly used LinkedIn to post on the feed and share content. Her overall goal with developing her profile was to increase visibility, make new connections and develop new leads.

How My Super Connector Helped:

  • Repositioned messaging to better resonate with ideal clients
  • Increased visibility on the platform with potential leads and businesses
  • Increased connections and offers of collaboration from other professionals
  • Increased confidence in reaching out to connections and showcasing services and value
  • Increased ROI with new clients

The result:

Dionne attracted more connections to her profile and has a focused and consistent strategy to work with that will help her attract clients and become a thought leader in her industry. She feels much more confident interacting on the platform and using groups, direct messaging and the LinkedIn feed to grow her network and give value to her audience.

In Dionne’s own words:

Jennifer is kind, warm, professional and goes above and beyond what you would expect of her. There are so many LinkedIn professionals out there who are very technical about how to use the platform, but Jennifer is the ‘human’ face of LinkedIn.  She’s personable and takes you through things in a jargon free, simplistic way that not only means you see exactly how to make your profile look amazing, but that it’s not as scary as you may think it is. You can see how you will benefit from making those necessary changes when you work with her.

This is exactly why I would recommend her services without hesitation to anyone wanting to create a visible and authentic personal brand profile on LinkedIn.  I’ve landed 3 new clients and tripled my revenue since working with Jennifer!


Do you need my help with LinkedIn? You can read more about my services here.